AI Social Media Content Creation + Posting Automation (Innovation + GenAI)
Experiment to automate social media content creation & posting for Forestrails, reducing manual effort while scaling storytelling content.
My Role
AI Experimenter: Hands-on with tools to validate value. Creative Technologist & PM: Designed and tested workflow.
Challenge:
Content creation (blogs, social posts) was time-consuming and inconsistent.
Needed scalable, cost-efficient workflows without compromising creativity.
Actions:
Evaluated AI tools: ChatGPT (copy), Adobe Firefly (images), Canva AI (design layouts), Zapier (automation).
Built a workflow prototype:
Blog idea → AI-generated outline → draft → SEO optimization → images → formatted in WordPress.
Conducted side-by-side comparison: AI-assisted vs manual process.
Results
We offer flexible options, which you can adapt to the different needs of each project.
Reduced content creation time by ~60%.
Access to 5 exclusive Études Articles per month.
Improved output consistency (tone, structure, SEO tags).
Access to 20 exclusive Études Articles per month.
Enabled rapid experimentation: 5 posts/week → 15+ posts/week with same effort.
Exclusive, unlimited access to Études Articles.